“We wanted to keep a humorous tone while conveying political, queer, and feminist messages, without forgetting the material onto which these words were transferred”.

A foundational audit of why climate science fails to produce public action, examining the gap between what scientists communicate and what audiences receive. Essential reading for anyone designing climate messaging from scratch.

Introduces inoculation theory applied to climate misinformation: pre-emptively exposing audiences to weakened forms of denial builds resistance to the real thing. One of the most cited studies in the prebunking literature.

A practical handbook for turning climate urgency into organized, effective action. Grounded in movement lessons and campaign tactics, it points toward strategies that can actually shift power. A clear, useful guide for anyone trying to move from concern to collective impact.