About

Hi, I'm Caroline.
I've spent 15 years helping non-profits and start-ups cut through — building campaigns that made front pages, moved governments, and turned strangers into advocates.
Climate advocates are artists, especially under-resourced ones. They have the values, the research, and the instincts. What's often missing is access to the communications expertise that turns good intentions into messages that actually move people.
Understories intervenes at the message layer — where the gap between expertise and access is most fixable, and where small improvements compound across thousands of campaigns.
As a research pilot, Understories is being built in public. Whether you have questions, ideas, or want to support, feel free to reach out on LinkedIn or at caroline@understories.io. Looking forward!
Developed independently, after the MIT Sustainable AI course in January 2026.
Understories is built on six human-centered principles adapted from AI ethics and applied specifically to climate communications.
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